2011 National Off Licence of the Year

noffla 110110 262.JPG Thumbnail1
NOffLA Off-Licence of the Year 2011


12 overall Awards were presented on the night of Monday, 10th January with the much sought after National Off-Licence of the Year 2011 accolade, presented by NOffLA Chairperson, Evelyn Jones, to Sweeney’s Wine Merchants, Finglas Road. In addition, all 50 finalists were awarded certificates of either ‘Standard’, ‘Merit’ and ‘Excellence’ based on their performance.

The awards are held by NOffLA annually to recognise those off-licences around the country that offer exceptional service to customers and demonstrate excellence in retail standards.

According to NOffLA Chairperson, Evelyn Jones, the awards have been of the highest standard to date; “The standard this year really has been outstanding, particularly with regards to product knowledge and customer service. It hasn’t been an easy year for the industry so our members have really had to raise the bar and get a better understanding of exactly what the customer wants. It’s evident from the judges’ feedback that they have been doing just that.”

The awards were held in the prestigious surrounds of the Honourable Society of King’s Inns, Dublin, where the 50 finalists from around Ireland gathered for the final stage of the judging process, comprising a blind-tasting.

Marks were also awarded for key criteria including overall appearance, hygiene, product range, customer service and product knowledge. Judging began in July 2010, a tough but rewarding journey for all of this year’s award winners.  

Evelyn Jones continues; “The Awards are well recognised by industry and by the general public so will go a long way to demonstrating the quality offered by our finalists.”





Specialist Off-Licence Group of the Year 2011

O’Donovans, Cork

Wyndham Estate

Best First Time Entrant 2011

Next Door Swiss Cottage

Bulmers Berry

Food Retailer Off-Licence of the Year 2011

Shiel’s Londis

National Off-Licence Association

Customer Service Award of the Year 2011

The Wine Centre, Kilkenny

El Coto

Spirit Specialist of the Year 2011

Deveney’s Off-Licence, Dundrum


Beer Specialist of the Year 2011

McHugh’s Off-Licence, Malahide Road


Wine Specialist of the Year 2011

Jus de Vine, Portmarnock


Munster Off-Licence of the Year 2011

Matson’s Wine Store

Hennessy Cognac

Connaught/Ulster Off-Licence of the Year 2011

Dicey’s Off-Licence

Hennessy Cognac

Leinster Off-Licence of the Year 2011

Holland’s Fine Wines

Hennessy Cognac

Dublin Off-Licence of the Year 2011


Hennessy Cognac

National Off-Licence of the Year 2011

Sweeney’s Wine Merchants

National Off-Licence Association

Sincere thanks to all our sponsors for their support: Edward Dillon & Co., Smirnoff, Faustino, Budweiser, Wyndham Estate, Mackenway Distributors and Bulmers Berry.

Contact Details

Block D, Unit 6
Nutgrove Office Park
Dublin 14
D14 XP76
Tel +353 1 296 2326     
Email info@noffla.ie

Copyright © 2024 National Off-Licence Association